Our Vision
World Beauty Experts envisions a global beauty industry where every brand finds its unique resonance and every distributor discovers the next frontier of consumer delight.
Our vision is a harmonious convergence of brands and distributors, that create strong and long lasting partnerships. We wish to turn our collaborations into significant projects that transcend borders and captivate the world.
About Alain TORCAT - CEO
From entrepreneur to President of Boots' International Division
Gaining a very strong interest in international matters, stemming from being raised in the very cosmopolitan city of Cannes, Alain Torcat initially worked in the retail sector. After graduating from INSEAD, he created in the 90's a successful company specialized in helping hundreds of selective beauty,dermocosmetic, and perfume brands to initially expand in Asia and later on in North America as well as Eastern Europe.
As a President in charge of the international division for Boots, Alain established Boots internationally, and especially in North America among other markets. Alain has directly dealt with leading worldwide retailers such as Walmart, Target, CVS, Walgreens, Ulta, Sephora, L’Etoile, Watsons, Boots, Shoppers Drugmart and many others.
2007 : back to CEO, creation of World Beauty Experts
Today, as the founder and CEO of World Beauty Experts, he works internationally with more than 250 brands covering all categories, marketing concepts and price points. They are from all over the world: Europe, USA, China, India...
The World Beauty Experts Team
Alain TORCAT
CEO
Emmanuela TORCAT
CMO
Sophia LIN
Head of Business - China
Gurpreet SINGH
Head of Business - India
Yulia PLAKHOTNIUK
Head of Business - CIS
Premium Category
Svetlana PETERKA
Head of Business - CIS Mass Category
Marie-Laure DURIER
Head of Business - France
Carmen CRITESCU
Head of Business - BENELUX
Lara AYTER
Head of Business - Turkey
Alexandra SLENDEBROEK
Head of Business - Germany
Quoc An DINH
Head of Business - Switzerland
Nora HAMELIN
Head of Business - Spain
Sharon SCHNAARS
Business Developper
Stéphanie BALLAND
Business Developper
Sandy ALLEGRE
Business Developper
Sophie NACA
Business Developer
Kaimin (Ofelia) HUANG
Business Developer - China
Jade SUN
Business Developer - China
Li (Lyn) YAO
Business Developer - China
Paul TYCHINGCO
Marketing and Operations Manager